The essential persona lifecycle (Record no. 353887)

000 -LEADER
fixed length control field 02226nam a2200529 c 4500
001 - CONTROL NUMBER
control field 62020396X
003 - CONTROL NUMBER IDENTIFIER
control field DE-601
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161128155333.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100303s2010 ne 000 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011292293
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 015-48897
Source UK
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 015-48897
Source UK
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780123814180 (pbk. : £16.99)
-- 978-0-12-381418-0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0123814189 (pbk. : £16.99)
-- 0-12-381418-9
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)845715995
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn520707104
035 ## - SYSTEM CONTROL NUMBER
System control number (DE-599)GBV62020396X
040 ## - CATALOGING SOURCE
Language of cataloging ger
Transcribing agency GBVCP
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title eng
044 ## - COUNTRY OF PUBLISHING/PRODUCING ENTITY CODE
MARC country code ne
-- xxu
-- gw
050 #0 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.15
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.503
084 ## - OTHER CLASSIFICATION NUMBER
Classification number QP 624
Number source rvk
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Adlin, Tamara
9 (RLIN) 2953
245 14 - TITLE STATEMENT
Title The essential persona lifecycle
Remainder of title your guide to building and using personas
Statement of responsibility, etc. Tamara Adlin and John Pruitt
260 3# - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Amsterdam [u.a.]
Name of publisher, distributor, etc. Elsevier/Morgan Kaufmann
Date of publication, distribution, etc. 2010
264 31 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Amsterdam [u.a.]
Name of producer, publisher, distributor, manufacturer Elsevier/Morgan Kaufmann
Date of production, publication, distribution, manufacture, or copyright notice 2010
300 ## - PHYSICAL DESCRIPTION
Extent IX, 224 S.
Other physical details Ill., graph. Darst.
Dimensions 28 cm
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Product management
9 (RLIN) 2954
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element New products
9 (RLIN) 2955
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Research, Industrial
9 (RLIN) 2956
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Authority record control number (DE-601)10623627X
-- (DE-588)4037630-8
Topical term or geographic name as entry element Marktforschung
Source of heading or term gnd
9 (RLIN) 2957
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Authority record control number (DE-601)106236202
-- (DE-588)4037644-8
Topical term or geographic name as entry element Marktsegmentierung
Source of heading or term gnd
9 (RLIN) 2958
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Authority record control number (DE-601)105797103
-- (DE-588)4117714-9
Topical term or geographic name as entry element Zielgruppe
Source of heading or term gnd
9 (RLIN) 2959
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Authority record control number (DE-601)106230158
-- (DE-588)4038971-6
Topical term or geographic name as entry element Methode
Source of heading or term gnd
9 (RLIN) 2960
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Authority record control number (DE-601)10573604X
-- (DE-588)4125960-9
Topical term or geographic name as entry element Produktmanagement
Source of heading or term gnd
9 (RLIN) 2961
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Authority record control number (DE-601)106194828
-- (DE-588)4047346-6
Topical term or geographic name as entry element Produktinnovation
Source of heading or term gnd
9 (RLIN) 2962
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Authority record control number (DE-601)105797103
-- (DE-588)4117714-9
Topical term or geographic name as entry element Zielgruppe
Source of heading or term gnd
9 (RLIN) 2959
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Authority record control number (DE-601)106230158
-- (DE-588)4038971-6
Topical term or geographic name as entry element Methode
Source of heading or term gnd
9 (RLIN) 2960
653 #0 - INDEX TERM--UNCONTROLLED
Uncontrolled term Product management
653 #0 - INDEX TERM--UNCONTROLLED
Uncontrolled term New products
653 #0 - INDEX TERM--UNCONTROLLED
Uncontrolled term Research, Industrial
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Pruitt, John
Relator term VerfasserIn
Relator code aut
9 (RLIN) 2963
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://external.dandelon.com/download/attachments/dandelon/ids/CH00147D65AA18D9ABD32C12577E3003DB2D5.pdf">http://external.dandelon.com/download/attachments/dandelon/ids/CH00147D65AA18D9ABD32C12577E3003DB2D5.pdf</a>
Contact for access assistance V:DE-601B:AGI
Electronic format type pdf/application
Materials specified Inhaltsverzeichnis
900 ## - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA]
Numeration SUB+Uni Hamburg <18>
Dates associated with a name !18/228! A ADL 45827
-- N
-- N
954 ## -
-- SUB+Uni Hamburg <18>
-- 22
-- 1100754830
-- 01
-- 18/228
-- A ADL 45827
-- c
-- 0018
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
  Not Lost       Library Library 2016-12-21 3 21.56 1 1 65x AT-ISTA#001274 2018-11-06 2016-12-21 21.56 2016-12-21 Book

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